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Mobile RPG Surges in Popularity, Boosting Tencent Revenue

Author : Isaac Update : Feb 20,2025

Dungeon Fighter Mobile's Stunning Success Makes Tencent's App Store Defiance Even Bolder

Dungeon Fighter Mobile (DnF Mobile) has been a phenomenal success, exceeding expectations and significantly impacting Tencent's bottom line. This success underscores the audacity of Tencent's recent decision to challenge app store dominance.

Last week, we discussed DnF Mobile's launch and Tencent's subsequent conflict with app stores. We explored the potential implications for Tencent's relationship with its home market's app stores. Now, the game's true impact is clear. The South China Morning Post reports that DnF Mobile contributed over 12% to Tencent's total mobile gaming revenue in its first month alone.

Considering Tencent's position as the world's largest gaming company by revenue, this represents an enormous sum generated in a single month. While the strong initial performance isn't surprising, given DnF's established franchise and typical post-launch profitability, the timing of Tencent's app store challenge is noteworthy.

A High-Stakes Gamble

Tencent's decision to confront app stores using this exceptionally successful title is a bold, high-risk strategy. Removing the game from app stores, even while directing users to a direct download, represents a substantial financial gamble.

The outcome remains uncertain. However, to stay updated on the latest mobile gaming trends, explore our curated list of the best mobile games of 2024 (so far)! Also, don't miss our preview of the most anticipated upcoming mobile games.