Дом Новости Клон Tiktok стремится к популярности

Клон Tiktok стремится к популярности

Автор : Chloe Обновлять : Feb 26,2025

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Rednote, китайский приложение для социальных сетей, смешивание Instagram, Pinterest и Tiktok, испытывает всплеск популярности в качестве потенциальной замены Tiktok после возможного запрета США.
При поддержке Tech Giants Alibaba и Tencent Rednote может похвастаться оценкой в 17 миллиардов долларов и в настоящее время доминирует в диаграммах App Store.
Массовая миграция бывших создателей и пользователей Tiktok в режиме реального времени.

Потенциальный запрет США в Tiktok привел к тому, что китайская платформа социальных сетей приводит к беспрецедентной популярности. Столкнувшись с юридическими проблемами в течение 2024 года, в том числе законопроект о запрете и судебных процессах, предоставляемый домом, будущее Тикток в США ненадежно висит. Если Верховный суд не вмешатся, его удаление из магазинов приложений назначено на 19 января 2025 года, и сама компания предполагает, что она подготовлена к отключению США.

Этот надвигающийся запрет заставил пользователей и создателей США искать альтернативы, а красный (Xiaohongshu в Китае) стал ведущим претендентом. Описанный как слияние Instagram, Pinterest и Tiktok, Rednote, созданный в 2013 году, первоначально сосредоточился на обзорах продуктов, прежде чем превратиться в значительную платформу для китайских влиятельных лиц и здоровья. Его пользовательская база - это преимущественно женщина (более 70%), и она приказывает оценку в 17 миллиардов долларов (июль 2024 г.) благодаря инвестициям от Tencent и Alibaba.

Быстрое восхождение на вершину App Store

Интерфейс, удобный для пользователя Rednote, включающий элементы, похожие на Tiktok и Pinterest, катапультировал его в верхнюю часть диаграмм App Store, превзойдя таких конкурентов, как Lemon8, CHATGPT и потоки. По состоянию на 13 января это самое загруженное приложение в США, привлекая значительный приток бывших создателей Tiktok. Приложение повышение приложения генерирует вирусный контент на различных платформах, включая Tiktok, Twitter и Instagram. Интересно, что китайские пользователи Rednote приветствуют эту волну американских новичков.

Ирония потенциальной кончины Тиктока из -за его китайской собственности, только для того, чтобы быть потенциально замененным другим китайским приложением, не потеряна для многих. Устойчивая популярность Редкотирования за пределами непосредственного последствия запрета Тиктока еще неизвестно. Тем не менее, полное удаление Tiktok в США, вероятно, еще больше ускорит рост пользователей Rednote.

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