Ubisoft Insists Assassin's Creed Shadows Preorders are 'Tracking Solidly,' In Line With Odyssey

Ubisoft confidently reports strong preorder numbers for Assassin's Creed Shadows, despite a challenging development and marketing cycle. The publisher's latest financial report indicates preorders are on par with Assassin's Creed Odyssey, a franchise high-water mark.

Ubisoft CEO Yves Guillemot reinforces this optimism, stating the company is fully committed to the game's March 20th launch. Early previews have generated positive feedback, highlighting the compelling narrative, immersive experience, and the effective use of dual protagonists. Guillemot praised the development team's dedication in delivering the franchise's most ambitious installment.

Originally slated for a November release, Assassin's Creed Shadows faced two delays, landing finally on March 20th. The game carries significant weight for Ubisoft, representing a long-awaited Japan-based entry and the first mainline Assassin's Creed title since 2020, following a string of underperforming releases and investor concerns.

The game's marketing campaign has been marred by controversy. The development team issued apologies for historical inaccuracies in its depiction of Japan and unauthorized use of a historical recreation group's flag. Further, a collectible statue was pulled from sale due to its insensitive design. These setbacks, coupled with the delays, have fueled growing fan impatience.