Amazon's Second Best-Selling Book of 2024 Was a Preorder That Just Came Out This Week

Onyx Storm: The 2024 BookTok Phenomenon and Amazon Bestseller

2024 saw many fantastic book releases, but one title unexpectedly dominated Amazon's bestseller list: Onyx Storm, the latest installment in Rebecca Yarros's Empyrean series. This book, released late in the year, catapulted to the top, a testament to its captivating storyline and widespread appeal.

For those unfamiliar with the series, Fourth Wing, the first book, laid the groundwork for this success. Its viral ascent on BookTok, a TikTok community dedicated to book reviews, mirrors the trajectory of other romance novels like Colleen Hoover's It Ends With Us, a 2022 bestseller that later became a film.

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The Empyrean Series's Popularity: A Recipe for Success

While BookTok undeniably fueled the series's viral fame, the books' inherent appeal played a crucial role. The blend of familiar elements—a Harry Potter-esque plot, Twilight-style romance, and Inheritance Cycle-inspired dragons—creates a unique yet comforting reading experience.

Another factor contributing to the series's popularity is its explicit depiction of the protagonist's romantic encounters. This unexpected level of mature content sets it apart from typical young adult fiction, adding a layer of intrigue for readers. The combination of epic fantasy, romance, and mature themes makes for a compelling read.

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Amazon's 2024 Bestsellers: Beyond Onyx Storm

Onyx Storm secured the second spot on Amazon's 2024 bestseller list. Kristin Hannah's The Women, released in February, claimed the top position, also achieving success on the New York Times bestseller list. Here's a glimpse at the top ten:

1. The Women - Kristin Hannah
2. Onyx Storm - Rebecca Yarros
3. Atomic Habits - James Clear
4. Hillbilly Elegy - J.D. Vance
5. The Housemaid - Freida McFadden
6. Mom, I Want to Hear Your Story - Jeffrey Mason
7. Dad, I Want to Hear Your Story - Jeffrey Mason
8. The Anxious Generation - Jonathan Haidt
9. It Ends With Us - Colleen Hoover
10. Good Energy - Casey Means M.D.