Best Times to Buy a New iPad Annually

The Apple iPad stands out as a top-tier tablet, boasting a wide array of features and uses that cater to everyone from budding artists to note-taking students and even those in need of a laptop substitute with the right accessories. With its versatility, it's no surprise that the iPad comes with a premium price tag. However, savvy shoppers can snag these devices at discounted rates during specific times of the year.

By keeping an eye on major holidays and sales events, you can save up to 50% off on a brand-new iPad. To help you time your purchase perfectly, we've outlined the best moments to buy an iPad in 2025. Stay tuned for upcoming sales events and be ready to grab the best deals on top iPad models!

Best Times to Buy an iPad

When New Models Release

The optimal time to purchase an iPad is around the launch of new models. Retailers typically stock two generations at once, and they often discount the older generation to clear inventory when a new model hits the market. This strategy applies to the iPad, iPad Air, and iPad Pro, offering significant savings if you buy just before or after a new release.

Timing is crucial here, as different iPad models have varying release schedules. For instance, if you're eyeing an iPad Pro, don't expect a discount when new iPad Air models are released. With the recent launch of the new iPad and iPad Air, expect price drops on the previous generations soon.

Black Friday and Cyber Monday

Black Friday is another excellent opportunity to buy an iPad. Retailers like Amazon offer deals on iPads, including current-year models. Some discounts are time-limited, while others last the entire sale period. We've seen early Black Friday deals on the 2021 9th Gen iPad, and as Cyber Monday approaches, Apple often sweetens the deal with a free gift card.

New Year's

The start of the new year, around New Year's, is another prime time to buy an iPad. Retailers and Apple look to clear out holiday inventory, leading to substantial discounts. While current models may not see huge price cuts, older models often drop by up to 60%. If you missed the holiday sales, this is your next best chance without a long wait.

Amazon Prime Day

Though not as lucrative as Black Friday, Amazon Prime Day remains a great time to purchase an iPad. Amazon consistently offers discounts on various iPad models during its two-day event, making it a reliable period for deals. Last year, even the newest models saw some discounts, albeit modest ones.

Prime Day typically occurs in mid-July on a Tuesday and Wednesday, with another event expected in mid-October 2025.

Back to School Promotions

August is a fantastic time to buy an iPad, thanks to back-to-school promotions. Retailers offer significant discounts just before the school year starts, and Apple often discounts select iPad models during this period. Students can also take advantage of exclusive discounts, making it an ideal time for those heading back to school.

Although the end of summer might not be the most convenient time to buy, it's a guaranteed way to save. Last year, Apple bundled a free $100 gift card with iPad Pro purchases, a trend likely to continue in 2025 alongside additional Labor Day sales.

New iPads Available in 2025

Apple recently released new iPad models, including the refreshed iPad Air and the 11th generation baseline iPad. The M3 iPad Air starts at $599, while the new 11th-generation iPad begins at $349. These updates enhance performance over their predecessors, making them the top choice for those seeking the latest in Apple tablet technology in 2025.