The BMW Group, a global leader in automotive and motorcycle manufacturing, encompasses renowned brands like BMW, MINI, Rolls-Royce, and BMW Motorrad. Beyond vehicles, they offer premium financial and mobility services. Sustainability and responsible practices are core to their operations, implemented across their entire value chain with a sharp focus on resource conservation. Their WE@BMWGROUP app serves as a central communication hub for partners, customers, employees, and stakeholders, delivering company information, breaking news, and engaging content.

This app boasts six key advantages:

• Centralized Information: Acts as a communication platform, delivering BMW Group news and updates to a broad audience.

• News & Press Releases: Provides access to compelling articles and official press releases, easily shareable on personal social media.

• Social Media Integration: Offers direct links to the BMW Group and its brands' various social media channels, simplifying content sharing.

• Career Opportunities: Features a dedicated careers section showcasing job openings and an event calendar for upcoming opportunities.

• Exclusive Features: Includes additional functionalities for authorized users (details not specified).

• Anytime, Anywhere Access: Users can readily access relevant BMW Group information whenever and wherever they are.