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"2025 Laptop Deals: Best Times to Buy"

Author : Audrey Update : Apr 10,2025

Laptops can be a significant investment, but savvy timing can help you snag the best deals on both regular and gaming laptops. Throughout 2025, there are key periods when you can find substantial discounts, even on the latest models. With President's Day sales approaching, let's explore the optimal times to purchase a new laptop each year.

For the Best Time to Buy a Laptop in 2025, Keep in Mind:

Big Sales Events: Black Friday, Cyber Monday, and Prime Day
Back to School Timing
New Hardware Releases

Black Friday / Cyber Monday

Black Friday and Cyber Monday Deals

Black Friday and Cyber Monday are prime times for laptop purchases, offering more than just doorbuster deals. New laptop hardware typically launches at the start of the year or around October, depending on the manufacturer. This means that laptops from the previous generation, especially those showcased at CES (the Consumer Electronics Show), often see significant price drops. For instance, MacBooks have been known to receive deep discounts shortly after new models are announced.

Retailers like Amazon and Best Buy aim to clear out older stock to make room for new arrivals. While you might not get the latest model, saving 20-30% off the original price can be a compelling trade-off. Black Friday and Cyber Monday deals can make even a new MacBook Air more affordable, despite Apple's reputation for minimal discounts on new releases.

Black Friday in 2025 falls on November 28, with deals likely starting in late October, shortly after Amazon's October Prime Day event.

Amazon Prime Day

Amazon's Prime Day is another excellent opportunity for laptop deals, though they may not be as aggressive as Black Friday. Prime Day is particularly advantageous for purchasing Chromebooks, which are already budget-friendly and see further price cuts during this event. Since Chromebooks primarily rely on web-based applications, the hardware specifics are less critical.

Prime Day 2025 is expected to occur around mid-July, similar to previous years.

October Prime Day

Amazon's second Prime Day event in October offers similar discounts to the summer version, though laptop deals are less abundant compared to Black Friday. It's still a worthwhile event to consider if you're looking for a budget laptop in the fall.

Other Sales Events

Beyond Black Friday and Prime Day, other holidays like President's Day, Memorial Day, Labor Day, and the Fourth of July often feature laptop discounts. Retailers such as Best Buy frequently announce sales around these times, making them excellent opportunities to find deals.

If You Want the New Hotness

If your priority is to own the latest and greatest laptop, keep an eye on announcements from Nvidia, Intel, or AMD. At CES 2025, new laptop generations were unveiled, focusing on AI assistants and Mini-LED displays. Gaming laptop trends highlighted next-generation graphics, with Razer's RTX 5090 laptops drawing particular attention.

Intel Announces 13th Gen Raptor Lake Mobile Processors at CES 2023

For those interested in the latest deals, our year-round coverage of the best gaming laptop deals is a valuable resource.

Ultrabooks often receive upgrades, with Intel's U-series processors released sporadically. Staying updated with tech news and rumors can help you catch these releases as they happen.

New Hardware Can Lower Prices, Kind of

Waiting for new hardware releases can also benefit you by lowering the prices of last-generation models. While it might feel like a compromise to buy a year-old laptop, the differences between generations are often minimal. For example, the performance gap between 13th-gen and 14th-gen Intel laptops is slight and usually not noticeable in everyday tasks.

Snagging a last-gen laptop at a discounted price is a smart strategy, applicable even to MacBooks. When a new MacBook model is released, the market floods with discounted older models, offering savvy buyers a chance to save.